How Energy Gets To You
by Antonio Balseiro + Becho & Mab
Solarcity
Arnold Worldwide
SolarCity is the solar energy company created by visionary Elon Musk, the contemporary pioneer in the development of renewable energies. With this campaign, Tronco partners up with 1stAveMachine and goes off the grid and shows us why fossil fuels are a thing of the past.
Credits
Creative Director Antonio Balseiro EP/Partner Sam Penfield EP US Melinda Nugent EP ARG Paula Moura - CanCan Club EP Anuk Torre Obeid Associate Producer Christina Jang Line Producer ARG Rocio Furmento Line Producer US Enrique Salcedo Creative Development Maury Marcano & Daniela Ivaniuk - CanCan Club Production Coordinator Daniela Iwaniuk Senior Post Producer Malu Rodriguez DOP Juan Maglione Assistant Director Daniela Iwaniuk Production Manager Sol Bizzozero Production Assistants Rosario Mercau - Victoria Pronzato - Julieta Bertazza Gaffer Sergio Piñeyro Best Boy Andrés Aguiló Lighting Technician Lautaro Isern - Gerónimo Gassmann Stop Motion Animation Pablo Kondratas - Sebastian Hojnadel - Hernan Bruno - Fernando Listosella Art Director Francisco Rossi Set Construction Lead Marilina Martignone Constructor Sebastián Hojnadel Set Construction Julieta Lavalle - Leonor García Vercillo - Fernanda Maglione - Soledad Rodriguez - Veronica Arcodaci - Diego Cinalli - Julieta Iacono - Carolina Stefanini - Agustina Campettela - Maria Egan - Juan Elizalde - Ana Salmisalo - Paula Albornoz - Julieta Soloaga Editors Laura Bierbrauer - Marcelo Gottifredi BTS Julien Lloveras - Michelle Gualda - Glenda Daus Postproduction EP Julieta Fernandez Line Post Producer Mercedes Serrano VFX Supervisor Sergio Pickelny Post Coordinator Florencia Bardas Post Coordinator Assistant & Data Manager Luciano Blanco Color Anahi Piccini at Wolf Illustrator Marcos Bayuga - Damian Fernandez Storyboard Julio Azamor - Martin Santos 3D Animatic Guido Claverie - Juan Francisco Román 3D Leads Martin Lapettina - Alejandro Turano 3D Modeling Eugenio Pignataro Lead Shading, Lighting & PreCompo Alejandro Turano Characters Shading Alejandro Grassano Props Shading Guillermo Kelly - Sebastian Rafaelle - Andrés Zorrilla Layout Sebastian Rafaelle Rig Hernán Guerra Simulation Mati De Rose - Marco Merletti Lighting Andrés Zorrilla - Guille Kelly Ale Grassano - Seba Rafaelle Render Wrangler & Conform Martin Baleztena Matte Painting Pablo Olivera Compositing Artists Alejandro Bonafina - Toni Agoglitta - Danilo Delfino - Marcos Pezzani - Ernesto Cespedes - Julián Coutada - Humberto Paytuvi - Juan Rainieri - Alejo Varisto - Fernando Aguirre - Pablo Ramallo Final Conforming Luciano Blanco Record & Mix Soundtrack Boston Sound Producer Hillary Rider Audio Engineer Mike Secher Music Egg Music.
Selected Works
UniversesDADÁ
Mashup ReelMartín Piroyansky
Smart WeekMercado Livre + Samsung
Healthier TomorrowsDexcom
Take Me OutFanDuel
Google Next 2025Google
BlizzardCaptain Morgan
StickersWhatsapp
Ultim8SuperMouth
Member StoriesCredit Karma
Year End ShoppingYoutube
Getting AroundMicrosoft Edge
Mashup ReelElda Broglio
A Lot Goes Into A LittleBurnbrae Farms
All Eyes On YouPinterest
They’re That Grrreat!Frosted Flakes
Dance ClubDesperados
The Way To Be GreatGatorade
Message PrivatelyWhatsApp
PollsWhatsApp
CleanboostCIF
Expand Your UniverseSIEMENS
Understand MoreMSNBC
Get ChippedTuenti
WetlandsFundar
Welcome to MerrellvilleMerrell
StickDOVE
Olympics SkateFacebook
SummerHonda
Super Bowl SquaresRocket Mortgage
More Cream!Tillamook
Astrology 360ºFacebook
Frooti DCFrooti
WoundaBBVA
Take on AnythingFacebook
Birth of Total DesignBrief Festival
BYE BYEBabasónicos
MoodServiceNow
Tech Goes GreenSamsung
Instant ExperienceFacebook
Summer 2021SIZZLE REEL
Spring 2022SIZZLE REEL
Tap InNFL App
Dots IILego
IQMorgan Stanley
FlyMagicSwatch
More Yes!Reese's Puffs
Delivery DanceGrubhub
Dot Your WorldLego
Branding & Campaign1stAveBA
CubesLego
Break FreeToyota
Premium DuoSpotify
EarthLil Dicky
Life of an EngineerBritish Gas
Mercado LibreMercado Libre
CertifiedCovergirl
IbizaSeat
Safety VideoLATAM
New TimesCorreos
Magic BagGrubhub
Zest FestBlue Diamond
The WolfSiames
AudibleAmazon
Cookie PeopleOreo
Back To SchoolTarget
The Right QuestionThe New Yorker
ChurchBank of Forest
Milk Always Beats SpicyGot Milk?
TarracoSeat
Groove Like MikeGatorade
BehaviorsMadrid Inspirational Fest
Brand Visual VoicesCanal+
POTSDanone
LifeStyleHome Depot
De AutorVillavicencio
Crisis AlertsGoogle
Love Your HomeAtma
Get Your Hands DirtyDiscovery
Tuenti DigitalTuenti
Travel & DinnerUber
Shave itShort Film
Tarjeta NaranjaTarjeta Naranja
DiplomaShort Film
ChuteMotorola
FrogAutovía GCBA
PimPresidencia de La Nación
GuaraníesCoca Cola
Benjamin Moore PantsBen Moore
LunchPedidos Ya
Move Like MikeGatorade
SafetyAeromexico
TransformationsSonos
Burger ClanBurger King
AsslandDiesel
BanghóBangho
TakosKFC
Payada Pa'SatánShort Film
The PoolShort Film
Bare/LyShort Film
Gluko & LennonPilot
AlfablockCofler
Moving / Break UpFabogesic
BlocksSonos
Gloomy EyesShort Film
Goodbye Sugar, Hello SplendaSplenda
Historia de GanciaGancia
Uninvited GuestLysol
Luna 3Foreo
OutbackOutback Steakhouse
Los IntocablesFinca Las Moras
AnthemPanera Bread
Loyal MuttBecker
New Player New GameUnder Armour
Para Todas las Mamitas del MundoPaloma del Cerro ft. Miss Bolivia
On DemandVerizon
arteBAarteBA
SixSix
Chef BurgerKFC
Pop Up & Bread BakingPanera Bread
A puertas cerradasFOXlife
Bein ConnectedBein
Stride SourStride Sour
TH SoupTim Hortons
CarameleraArcor
MarthaDallas Pet Alive
LeyendasKFC
CarpoolWaze
El SodelierCinzano
Dunkin' Donuts at homeDunkin' Donuts
Eyes GoEUI
Ladies in LevisLevi's
Today's WaysChevrolet
DevotionKap Bambino
Premium DuoSpotify
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